Frito Lay thinks so. The potato chip company has started a new series of ads that feature the farmers who grow the potatoes used to make the Frito Lay potato chips you find on the shelves at your local grocer.

Frito-Lay pitches its Lay’s potato chips as locally made

I am not sure that buying a bag of chips qualifies as buying local. However, you have to give Lays some credit for supporting the American farmer.

The definition of a locavore is someone who eats food grown or produced locally usually defined as within a certain radius such as 50 or 100 miles. With the “Buy Local” movement growing by leaps and bounds, it is not surprising to see the food companies trying to cash in, much as they did with the organic movement.

However, here is an idea for a truly local potato chip. Stop by this summer and pick up some of our delicious potatoes and make your own! Below is a recipe to show you how simple it is. I remember my mother making homemade potato chips when I was young and boy were they good!

Homemade Potato Chips